Last year, more than 5,500 people benefited from this initiative
This is the third year in a row that MAPFRE organizes a global 24-hour activity for its employees, in which they can donate blood in the countries in which the company operates. The activity will start this Thursday. This action is part of MAPFRE’s corporate volunteering program, which provided blood reserves to more than 5,500 people last year.
MAPFRE’s employees in the Philippines will start with this campaign and MAPFRE’s employees in China will join a few hours later, as in the case of Europe, continuing with a campaign based on donating blood 24 hours a day. The campaign will continue in the countries in Latin America, in the United States, in Uruguay, Peru, Panama and Chile, to name a few. In addition, different MAPFRE offices will give talks to raise awareness on the importance of this life-saving action.
In Spain, the corporate headquarters of MAPFRE in Majadahonda (Madrid) and other centers of the company in the capital will host the blood donation events, as well as many other work centers in Alicante, Avila, La Coruña, Barcelona, Badajoz Bilbao, Madrid, Málaga, Oviedo, Seville, Tenerife, Valencia, Valladolid or Zaragoza, among others.
This 24-hour donation campaign is another example of the commitment of MAPFRE’s employees to society and its purpose is to increase the blood reserves, which are particularly necessary during the holiday period.
The MAPFRE corporate volunteering program is implemented through the Fundación MAPFRE’s VOLUNTEERS Program. Volunteering is aligned with the Group’s strategy and one of MAPFRE’s main challenges is to become a global benchmark in corporate solidarity.