AENOR certifies four buildings at MAPFRE’s head offices.
It uses 92% of the waste it generates to prevent it from ending up in a landfill and to avoid producing CO2 emissions.
In 2022, it will continue to push measures to reduce its waste by 5% and increase recycling by 3%.
The company is committed to renewing this certification every year and extending it to more offices and countries.
It has also eliminated all single-use plastic bottles and cups, thanks to the “MAPFRE Plastic-Free” project.
MAPFRE has converted its head offices to Zero Waste (Residuo Cero), a certificate granted by AENOR to entities that classify the waste they generate so that it can be reused or recycled and does not end up in a landfill.
The company launched this project at the beginning of 2021 in four buildings in Majadahonda, Madrid, which has allowed it to continue protecting the environment, position itself as a benchmark in sustainability and add to its slogan#PlayingOurPart, which represents its commitment to building a cleaner, fairer and more egalitarian world.
During this time, MAPFRE hasinstalled 122 new containers to encourage separation and recycling of waste. It has also removed wastepaper baskets toensure that its employees properly separate the amount of waste and avoid mixing organic matter, masks, packaging, paper and toner, among other items.
All this has enabled it to valorize or reuse 92% of the waste the company generates to prevent it from ending up in a landfill and to avoid producing CO2 emissions.
351 tons less in landfills
Thanks to Zero Waste, which has been actively supported by some 2,500 employees and various collaborators, such as cleaning and maintenance personnel, the company has recycled in one year a total of 40 tons of paper, 34 tons of packaging and 15 tons of cardboard, and has generated energy through the sorting of a total of 84 tons of organic waste.
It has also managed three tons of technological wastethat has been reused and recycled, a measure that has prevented the emission of 7.8 tons of CO2 into the atmosphere.
The Zero Waste project has brought other benefits aimed at promoting recycling and waste reduction, such as reducing food waste, reusing 241 pieces of computer equipment for internal use and donating 600 pieces of computer equipment that were no longer being used professionally to not-for-profit organizations and schools to extend their useful life. It has also made it possible to set up recycling stations in the buildings’ cafeterias and to ensure supplies of napkins and coffee cups made of biodegradablematerial.
With Zero Waste, the company has implemented a training and awareness-raising plan so that its employees learn how to classify correctly and increase the use of other containers already available for recycling paper, toner, batteries and cell phones, among others. The messages it has disseminated include the following: the fact that recycling reduces the carbon footprint, prevents water, soil and air pollution (SDGs 6 and 13), saves raw materials (SDG 12), conserves natural resources and ecosystems (SDG 15) and protects health and well-being (SDG 3).
MAPFRE’s new 2022-2024 Sustainability Plan, which is more ambitious than previous plans, has incorporated new measures to continue reducing waste generation and to establish gradual reduction plans and programs in more offices and countries, such as Mexico, Brazil and Puerto Rico.
In 2022, the insurance company will continue to push measures to reduce its waste by 5% and increase its valorization by 3%.
This is not the first time that the company has taken initiatives to protect the environment. Thanks to the “MAPFRE Plastic-Free” project, implemented in 2019, the company uses no plastic in Spain, Mexico, Paraguay, Brazil or Peru, and its employees use reusable glass bottles and filtered water fountains.