The Corporate Technology and Processes Division at MAPFRE, known by all its employees as “the DCTP”, designs, plans and manages MAPFRE’s technologies. It also boosts, collaborates and provides the supportneeded to manage processes, all with a clear orientation to business. Technology at the service of the organization
Text: MARÍA JESÚS PÉREZ FUENTES Y EQUIPO DE LA DCTP for The World of MAPFRE
For MAPFRE, technology is a strategic asset, an essential element for adapting in order to meet the challenges posed by the new business models which impact on our entire ecosystem (clients, service providers, distribution channels, suppliers, etc.). For this reason, over the last few years the company – led by the DCTP – has been making a significant effort to equip itself with the necessary agility to address the paradigm of this new digital era.
The division, with Felipe Nascimento at the helm, promotes the cultural change undertaken by the company and reflected within the framework of the Digital Transformation Corporate Strategic Initiative. The DCTP is responsible for providing support to most of the strategic initiatives, as part of the Corporate Business Support Area to which it belongs, together with the Digital Business and Operations corporate divisions.
Today, the IT and Processes Area comprises almost 2,000 professionals all over the world, providing their services to both companies and corporate areas. Flexible work schedules, agility, collaborative work and project orientation are just some of the characteristics of the way the technology teams work. They take charge of planning and executing projects, as well as supporting the whole technological structure, thus enabling all the MAPFRE employees to carry out their functions in an efficient, productive, secure manner.
These professionals contribute in an outstanding fashion to advancing the profound process of transformation and cultural change currently ongoing within our organization. This process puts people first and foremost, and uses technology as an enabler and driver of change.
The activity of the DCTP is based on MAPFRE’s four strategic pillars: Client Orientation, Excellence in Technical and Operational Management, Digital Transformation, and Culture and Talent.
With Client Orientation, it contributes in two ways. Firstly, supporting the strategy defined by the Business and Clients Area and implementing it in the respective countries; secondly, defining and introducing the catalog of services in order to align the business expectations, their needs and the assistance provided by IT.
With Excellence in Technical and Operational Management, introducing the corporate technology platform, which is the series of technological solutions developed to support the business and IT processes throughout the world, a key element in MAPFRE’s globalization and digitization process. This platform affords uniformity, efficiency, sustainability and agility to the different processes.
The objective of the Digital Transformation is to respond swiftly to the changing needs of our customers and we have been working on it for more than two years. As of today, it is already fairly mature, although it is undergoing a process of continuous development. We know where we are, where we want to go, what the capabilities needed to transform ourselves digitally are, and how to organize ourselves to progressively develop them in a coordinated fashion. The goal is to digitize our operations and the relationship with our clients, relying for this purpose on IT and, above all, on our people, all with the idea of adding value to the business.
FOR MAPFRE, TECHNOLOGY IS A STRATEGIC ASSET AND AN ENABLER OF TRANSFORMATION, BUT THE PEOPLE ARE THE DRIVING FORCE AND THOSE RESPONSIBLE FOR THE PROCESS OF ADAPTING OUR BUSINESS TO THE NEW SOCIAL REALITY
As regards Culture and Talent, the Talent Management initiative in the DCTP is in its final phase. It forms part of the corporate initiative and has a key role in the global transformation of MAPFRE, which needs people with global capabilities and skills to take on the new challenges and opportunities. The DCTP has identified and defined the global strategic profiles that respond to the strategic needs of Technology and Processes; moreover, it has identified those individuals with the greatest potential to match those profiles and who have gone on to form part of the MGTN (MAPFRE Global Talent Network).
In addition, the personnel in this Division use new work methodologies (Agile, Design Thinking, Lean…), as well as new tools that allow for collaborative working, all designed to improve our business response and better understand the needs of our customers.
All these factors are aligned with, and complement, a prime objective: to respond to the customer’s needs in an agile, effective manner, while creating value for the business.